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QUESTIONS TO ASK BEFORE YOU HIRE SOMEONE TO TRAIN YOUR SALES TEAM 1. Do they
offer sales training as a "fill in" job?
There are many speakers who try to impress you with
all the things they can do: i.e. management training, customer service training,
consultant, keynote speaker, marketing expert, negotiation training, the list goes on and
on.
Sales training is not something you can pull out of
your bag of tricks as a "fill in" job. It is a full time profession and requires
continuous refining, updating and improvement. New technologies, e-learning, contact
management software, the internet, etc., have to be evaluated to discover their
effectiveness in real world selling. Being an effective sales trainer is a full time
profession and requires endless hours of research and testing.
2. Do they understand
the various types of selling?
Making in-home demonstrations compared to calling on
a professional purchasing manager for a regional or national chain where price and terms
are major factors, requires a completely different sales process. A true professional
sales trainer must be familiar with all methods of selling.
I attend numerous training programs, conventions and
seminars every year to keep abreast of new selling techniques. I read every new book and
every magazine on selling I can get my hands on. I am not only familiar with the huge
variety of selling methods, but have hands-on experience with all of them. Selling is the
one thing I know how to do. And training individuals and company sales teams to
increase their sales and gross profit is my area of expertise.
3. Do they have a
proven track record?
It is easy to hang out a shingle and call yourself a
"sales trainer," and believe me, there are plenty of folks who do exactly that.
Being an independent sales trainer has better than a 95% failure rate. Why? Because
keeping your schedule full with new and repeat business is the highest form of selling
there is!
When I first started my company in 1990 I had done my
homework. My first years goal was to sell 26 programs. I exceed my goal by selling over 50
programs and have never sold less that 36 in one year. I understand and use the strategies
I teach, the most important being the implementation of a "selling blueprint" or
"program." I can show your sales team how to put together an individual sales
blueprint that will guarantee an increase in both their sales and gross profit starting
immediately.
4. How much do they
charge?
Many people make the mistake of hiring a very
expensive "motivational speaker" or attend a "motivational rally" and
then wonder why their return on investment is zero.
Motivational speeches only give a temporary feeling
of inspiration, and inspiration never leads to opportunity. Preparation is the only
thing that meets with opportunity. If you invested the same amount of money in the type of
good solid sales training that thoroughly prepares you or your sales team with effective
tools and strategies, your return on investment will skyrocket.
This MoreGrossProfit sales training has over 300
manufacturers standing by to sponsor the seminar.
5. What kind of
experience do they have?
Many sales trainers have never ventured outside their
geographical area and as a result don’t see the big picture.
I have presented sales training programs in all 50
states, several foreign countries and as far away as New Zealand. My clients are among the
largest companies in the country with sales in the billions. Their sales people are some
of the most successful sales professionals in the world. I have also worked with new
recruits, independent professionals as well as individuals on a one-to-one basis.
6. Are they
certified?
 As you look for a
qualified sales trainer you are likely to meet everyone from moonlighters to unemployed
middle managers.
I am a professional sales trainer. I have no other
job and I am not looking for one. I have been a full time professional sales trainer since
1990 with more than 2,000 paid sales training sessions. Prior to that I worked my way from
a street sales person to the position of National Sales Director for a Fortune 200
Company. I am one of 8% of speakers worldwide to have earned the Certified Speaking
Professional Designation awarded by the National Speakers Association and the
International Federation for Professional Speakers.
Contact me today for the complete package of
information that will help you decide if Bob Oros is the right fit for you and your
company. No obligation.
Listen to an interview with Bob about his
own marketing strategies
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